before people ask why I posted this...
I thought this was an interesting use of RSS feeds: product update announcements by a major software manufacturer so you don't have to keep reloading their update/support page just to see if there's something you need to download or patch.
I'm well aware that many software manufacturers already use this technology, but I thought since this was a very large scale software company, and it would impact many facets of our boards, that this would be of interest to many folks. It certainly was to me.