And round and round we go. Nobody disagrees in not liking a sea of bland, white, boring design. There is no need for that and most sites aren't like that at all. Where there is a need, especially when you do business and earn a living is to support standards, be inclusive, be secure and support access from any current end user device.
And not it really wasn't 'so much better' in 2010, it measurably simply isn't...
Don't confuse rankings with tracking or monetising people, the two aren't the same... SERPS are the same, keywords are equally important, backlinks and proper use of metadata is just as important. All the fundamentals work the same. DuckDuck enriches through bing, yahoo and yandex, so very important to be on all of those as it always is. Business information is often enriched with Apple Maps (yep really) and Bing places again. So same guidance applies. And then naturally there are the basics such as canonical URLs, proper use of heading and meta tags, clean and valid HTML (lol love to see the html from a 2010 browser pass that especially on vista), open graph integrations, and speed, speed, and speed...Speed and accessibility play big parts...
Anyway, going round in circles and you are being left behind...Good luck to you fella...
And not it really wasn't 'so much better' in 2010, it measurably simply isn't...
Don't confuse rankings with tracking or monetising people, the two aren't the same... SERPS are the same, keywords are equally important, backlinks and proper use of metadata is just as important. All the fundamentals work the same. DuckDuck enriches through bing, yahoo and yandex, so very important to be on all of those as it always is. Business information is often enriched with Apple Maps (yep really) and Bing places again. So same guidance applies. And then naturally there are the basics such as canonical URLs, proper use of heading and meta tags, clean and valid HTML (lol love to see the html from a 2010 browser pass that especially on vista), open graph integrations, and speed, speed, and speed...Speed and accessibility play big parts...
Anyway, going round in circles and you are being left behind...Good luck to you fella...