Just another perspective, since you said "you don't understand the positive press".
I live in Europe, Italy. Tile to me is 100% useless. I had 1 bag stolen and a backpack lost (left on the train) with tiles in them. Basically the only thing that the app was able to tell me was when/where I lost them, which I already knew, but once they were out of bluetooth range of my phone, they turned into a dead weight. Absolutely no ping/tracking whatsoever. Tile network is basically non existent in Europe.
So basically Tile is 100% useless for my use case: keeping track of things I lose around or have stolen.
With AirTags instead my use case is 100% covered, I have 16 of them (backpack, wallet, trolley, keys, cars, bicycle, umbrella, etc..) and wish Apple would allow more (like 32 or 64), because there are many other things I would love to tag.
Every single tag gets a location update every 5 mins at most even when left in very remote locations: there is always someone with an iOS device passing by. The only exception is one of cars because it's left in a garage 3 floors underground, so unless happens to take a car next to mine, it doesn't get tracked as often, but it would be back to be tracked constantly if the car would move outside of the garage for any reason (ie stolen).
And this is in Italy where Apple has a at most a 10-20% smartphone market share, because most people have android phones.
In USA I would guess the coverage is even better.
And every single "problem" that you reported don't apply to me: I track them through precision finding, so a not too high volume of the speaker is a non issue basically. Actually, I disconnected the speakers on some of them following YouTube tutorials, to make it harder for the thieves to find them (I have one hidden behind panels on each of my cars, as well as backpack, etc..).
To me Tile is a completely useless product, promising to do something that actually is not able to do at all (tracking lost items, even outside of your phone BT range). I don't understand *ANY* positive press about it honestly
AirTag just do what they promise instead, and even more (considering "theft" is not really an advertised use case).