It's supply & demand.
This will be a niche service in comparison and only applicable to those people that would read 1 or 2 books per month as is .....
Therefore less potential subscribers means it would need to be higher price than Netflix.
this.
as an avid reader (need to read more... been wslacking), I find the cost comparison to be strange.
But then i raelize that so few people read compared to movies and TV today. the sheer economies of scale are grossly different. The business models are grossly different, and the time and effort that are often in them are so vastly different.
A blockbuster movie might rake in hundreds of millions in revenue from viewership alone, nevermind the corporate and advertisement support.
A blockbuster book? might sell a few million. but most books, even the popular ones might only sell thousands. There's very little in the way of sponsorship or corporate involvement.
most authors do it for the love of it, not to make it rich. very few authors reach the level fo a GRRM, Tolkien or King.
Want a comparison?
(I'm not encouraging piracy here, just an "expiriment")
Stephen king wrote a book called "Under the Dome" to be made into a TV series.
go to your favourite torrent site and search for "Under the Dome". TV episodes EVERYWHERE. book? Good luck finding it.