Re: Why does one have to OWN the playlists?
That's kinda like a NetFlix idea -- you rent one (or two) playlists at a time, when you're done with it, you get a new one. You don't get to keep anything, but it costs you $20 bucks a month, but there are no "late fees". If you want to keep anything you like, you go to iTMS to buy it.
It could work. It certainly would get rid of the fear of buyer's regret that sometimes keeps people from actually buying songs. I guess the key is to price it right, and to have enough flexibility and variety in the rental playlists.
Originally posted by CalfCanuck
....
So the playlists are "consumed" then discarded - you download a new one to replace the one you just trashed. (Monday morning while you're taking a shower, you download the 20 best songs from a Paris-based DJ, Tuesday you trash that playlist and download a classical collection from the conductor of the London Symphony Orchestra, Weds is a Berlin techno collection, Thursday a selction from your favorite rock star, Friday is Brad Pitt day, etc) ...
That's kinda like a NetFlix idea -- you rent one (or two) playlists at a time, when you're done with it, you get a new one. You don't get to keep anything, but it costs you $20 bucks a month, but there are no "late fees". If you want to keep anything you like, you go to iTMS to buy it.
It could work. It certainly would get rid of the fear of buyer's regret that sometimes keeps people from actually buying songs. I guess the key is to price it right, and to have enough flexibility and variety in the rental playlists.