40 Million People Subscribe to Netflix's Ad-Supported Tier

[Shirasaki]

We all paid to watch ads on cable/sat for decades. some still pay it.

Mark my words give it 5 years there will probably not be an ad-free subscription service, or it will be prohibitively expensive.

They are starting slow, getting people used to it.

Ok we will see. How prohibitively expensive they can eventually be? $9k per month?

 

[whatgift]

It's always amusing to see all the posts about people who've ditched Netflix, yet their subscriber base is not decreasing by a significant amount - it's still by far the best of the streaming services, both in entertainment value and variety of content. Other services may claim more "quality", but for a decent number of people (including me) that just means boring.

 

[aknabi]

And now I see more and more streaming services that you pay to subscribe to *also* adding adverts... they'll keep pushing to see how much lazy viewers will accept before the profits inverts... knowing finance pinheads they'll wait until some other innovation in the business model takes place and Blockbuster themselves...

Frankly between this, crappy apps (try mutliview on ESPN+... they should pay me to put up with that) and I'm looking to cancel the lot as it's become as much a hassle as finding the pirate sources.

 

[webkit]

And now I see more and more streaming services that you pay to subscribe to *also* adding adverts... they'll keep pushing to see how much lazy viewers will accept before the profits inverts...

What makes someone a "lazy viewer" for paying $6.99/month for a standard plan with ads versus someone paying $15.49/month for standard plan without ads?

 

[h00ligan]

Well. At least one person cancelled after their ridiculous constant price hikes and 4k / atmosphere gate keeping.

I have missed absolutely nothing, neither has my wife.

 

[The-Real-Deal82]

I can't be putting up with adverts when I am watching, happy to pay a few quid more to be honest.

 

[SalisburySam]

Recently Amazon Prime has added ads to their video programming and they cannot be skipped through. After years of ad-free streaming on other services, seeing these Prime ads is a bit jarring. Without thinking about it, we’ve watched fewer and fewer Prime videos. Apparently we REALLY don’t like ads, both consciously and sub. We also got a TiVo when they first came out. We still have three of them, no longer in use.