Reader, tue12, notes that Apple has started running new Television ads in the style of the recent print ads.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
New iPod TV Ads
- Thread starter MacRumors
- Start date
- Sort by reaction score
It's true. If you want to believe me. I saw one of the commercials on Comedy Central today around 3:00 3:30 eastrin standerd time.
It wasn't as cool as the other apple commercials of the past few years but the idea has potential.
It wasn't as cool as the other apple commercials of the past few years but the idea has potential.
I was watching VH1's 25 Greatest Commercials of All Time and I saw the new iPod commercial. Also, Apple's 1984 commercial was featured in this special from what I have heard. I started watching at #15 of 25 and I didn't see it, so they must have ranked it lower than 15. Idiots!!!
I think it's well done for what it is. They're definitely promoting the minimalist cool. My roomate, an architect who uses a PC, thought it was a quality commercial and we started talking about the iPod. (I don't mean to apply by this anecdote that this commercial will be successful.)
VH1 put a commercial that's been out for one day into a short list of the all-time best ads?
or do you mean you saw the commercial during a break in the show?
i agree that 1984 should have been higher, it did start the superbowl ad competition that we all know and love...
edit: by cosmic coincidence i just saw it... very very good, clearly targeting a specific group of people that has high potential for sales but low current penetration. first time they've advertised a product correctly in several years...
pnw
Saw one during "The West Wing" tonight - I'd give it mixed reviews (although I like the campaign itself). The print ads show the ipod clearly, but in video, it's moving around too much for people to get a good look. And my other issue is that the color kept flipping between the print-ad hues, instead of having a commercial that was all purple/black/white, or magenta/black/white, or green/black/white.
Otherwise, slick.
Otherwise, slick.
Hey Mama
10:35pm EDT commercial break during "Law & Order" -- definitely "Hey Mama" by Black Eyed Peas.
10:35pm EDT commercial break during "Law & Order" -- definitely "Hey Mama" by Black Eyed Peas.
i dont get what's up with companies trying to make "urban" commercials. I'm not racist at all, and dont' mean this as a racist comment, but look at cokes adds (camron and maya) and the new mcdonalds adds, and now this one. i just dont quite get why that's the big market to push it to now adays. again, dont flame me or get pissed saying stuff about me, think about the commercials and you'll understand what i mean.
edited: added "urban" to make me sound like less of a racist moron
edited: added "urban" to make me sound like less of a racist moron
i just saw the ad on law and order. it looks just like the print ad, but the people are dancing to a song (i don't recognize the song)
Hip-hop and 'black' culture are popular with young people of all ethnic backgrounds. Besides, aren't there enough "white" comercials on tv anyway?
PS - I really like the new ad. Very attention-getting yet no 'hard sell.' Very Apple.
OK. I can tell that you live in the suburbs/small pop./country. May I ask you what type of music they play at your schools dances (if you're in highschool). This is very much a stereotype. Where have you been? Race isn't an issue of music anymore. I don't see how that commercial is aimed towards black people at all. In cities, it really doesn't matter any more what color you are. You can listen to any type of music. And how do you know that those people are all black? They are silhouetted.
Those "black" commercials you speak of appeal to white city people and black city people. Honestly, why do you call these commercials with urban culture in them "black" commercials?
Sorry don't mean to sound angry, I just feel that you are very uninformed.
The ad is SO APPLE. It's simple and obvious. A beginner can understand and use it. I love it, and am becoming more fired up about Apple's future. They are a cool company, and that scares the geek wintel world. They know that if Apple takes over (not going to happen soon) that the IT industry will have to be cut in half, and it's all about job security. Which comps should we buy?? Windows!!! We can keep our IT job then!!!
edit: could this possibly be another sign of Apple gearing up for an imminent Dark iTMS release (iTMS for Windows)?
edit: could this possibly be another sign of Apple gearing up for an imminent Dark iTMS release (iTMS for Windows)?
I'm not a big fan of those ads when seen as still images, but that commercial is really really cool. I think it grabs people and shows the product in just the right balance. Well done.
I saw it during Angel as well, on the WB. I wasn't a big fan of the add style in the Macworld, or on their site, but it looked much better in motion, I think. Definitely slick and attention-getting!
Alia
Alia
it could be better. i think they could've worked a bit more on some of the sihoulettes...like when they show he guy's shoes, they gleam in the light, i would think that it would look better in plain black...but then it might look cartoony...oh well, it looks good. that's all that matters to me.
Originally posted by i_am_a_cow
OK. I can tell that you live in the suburbs/small pop./country. May I ask you what type of music they play at your schools dances (if you're in highschool). This is very much a stereotype. Where have you been? Race isn't an issue of music anymore. I don't see how that commercial is aimed towards black people at all. In cities, it really doesn't matter any more what color you are. You can listen to any type of music. And how do you know that those people are all black? They are silhouetted.
Those "black" commercials you speak of appeal to white city people and black city people. Honestly, why do you call these commercials with urban culture in them "black" commercials?
Sorry don't mean to sound angry, I just feel that you are very uninformed.
hah, there ya go. urban, that was the word i couldn't think of when i wrote that. I didn't mean to sound like some unintellegent racist. but anyway, first off, i didn't say it was aimed at black people, yes..it is a stereotype, but i don't see a ton of black people at my hard rock concerts, or country bars. Hip hop started off big in black culture right? and the dancing and stuff to it. I never said it was aimed at any one ethnicity. But I am saying how there is a big surge in "urban ads" as far as dancing to hip hop, hip hop music, rapping, all that stuff.
yeah i know what you mean, i guess because all the kids like thier raps.
Im not really a fan of rap but i have to admit, it is pretty catchy