Maybe quitting annual upgrades would do more?
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Apple Urges Suppliers to Address Environmental Impact Ahead of 2030 Carbon Neutral Goal
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I was saying today to a friend (both of us long time Apple fans) that I would strongly consider a framework laptop if I need to update my 2011 MacBook Pro…
The health of our planet and its ability to sustain us is by far the largest issue facing us today, when you consider that if it cannot sustain us, there will be no us.
So you're saying Apple would be charging $400 MORE per device than Samsung until then? Why woulda nine buy an Apple device under that scenario? There needs to be a reality check and a balance between environmental extremists and real life.
How about not trying to manufacture and sell new iPhones each year?
Or.. consumers not feel the need to keep buying new products every year?
Making it far more expensive will be a good way of achieving that.
Apple will only manufacturer as many iPhones as it can sell, therefore that action is on the consumer to not buy a new iPhone.
Apple is doing the transition slowly, so the consumer isn't being slugged with it all at once. But we are paying a bit more for our devices because of all these green policies, yes. And it'll add up to hundreds of dollars more over the years before it is made law in most of the world. The reality is climate change is real, it'll prove to be devastating, and we'll all have carbon zero will one day be law because humanity won't just give up. What Apple is doing proves that even without carbon humanity will find a way to thrive.
Words leave me on this - flights to and from countries, digging for precious metals, transferring responsibility to others for charging blocks, proprietary connectors such as lightning, building own processor (manufacturing etc..), new organisational design (people and tech) to support the odd satellite call, I could go on and on and on.![]()
Apple today called on its suppliers to take new steps to decarbonize and address their greenhouse gas emissions.
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In a press release, Apple said that it will evaluate the work of its manufacturing partners on a regular basis to encourage them to decarbonize their Apple-related operations and use 100 percent renewable energy, tracking and auditing progress annually. It added that Apple will specifically partner with suppliers that are "working with urgency and making measurable progress toward decarbonization," and is encouraging manufacturers to address their greenhouse gas emissions beyond their Apple production, offering suppliers a suite of free e-learning resources and live training courses through the Clean Energy Program.
Apple itself has been carbon neutral across its corporate operations since 2020, but has the long term goal of being carbon neutral across its entire global supply chain and the life cycle of every product by 2030. Apple has reduced its emissions by 40 percent since 2015, primarily thanks to improvements in energy efficiency, low-carbon design, carbon neutrality for corporate operations, and transitioning its supply chain to renewable electricity.
More than 200 suppliers representing more than 70 percent of Apple's manufacturing spend have already committed to using renewable energy like wind or solar for all Apple production, including Corning Incorporated, Nitto Denko Corporation, SK hynix, STMicroelectronics, TSMC, and Yuto.
Apple also announced new initiatives designed to help decarbonize the global economy and promote new climate-focused solutions, including investments to construct large-scale solar and wind facilities in Europe, partnerships to support businesses moving to clean energy, and Restore Fund projects to advance natural carbon removal and help carbon removal generate a financial return. For more information about Apple's latest environmental efforts, see the full press release.
Article Link: Apple Urges Suppliers to Address Environmental Impact Ahead of 2030 Carbon Neutral Goal
I take it your are part of the environmental extremists I referenced? I don't deny the need for REASONABLE efforts to minimize the damage we may bring to the environment from our daily living but to make the the be all and end all of our daily existence is impractical. I won't be buying an overpriced Tesla anytime soon.
I don’t want green energy tbh
I’d rather dirty energy that’s affordable. We need to open up the gas taps and not worry about green anything or fake meats and electric cars.
If you want cheap then you want green energy even if you don't know it.
Apple has become the king virtue signaler.
I don't think that most Apple consumers are upgrading every year.
It's simple math really. Apple has over a billion active iPhone users. Even if each consumer is holding on to their iPhone for 4 years on average, you are still looking at over 200 million iPhones sold every year.
I fail to see how the alternative, where Apple releases a new iPhone every 2-3 years, and then people rush to upgrade, is any better. The reality is that Apple has been making their iPhones last longer (between the use of more durable materials and longer software support), which is more than can be said for cheap android handsets which, more often than not, simply end up as landfill.
I am personally in team "Just ship every Apple product without a charging cable or charger".
But I just can't stand the Apple Watch band packaging. A lot of paper for a simple nike band.
What's Apple doing about the drinking water situation in poorer countries like China? With all that fresh water going to manufacturing while there's a drought going on.