I don't think Apple can win here. There is a conflict between "technically correct" and "peoples expectations".
As has been said many times, even "Zoom" is technically a lie if you use different cameras to reach that result and i remember there were topics just like this back when they first started using another camera for it. And now that time has passed, it seems to be an acceptable term.
As for "todays" problem:
If they call it Digital Zoom, people will expect it to be the same as if they just digitally zoom in. (Meaning: Upscaling and terrible quality)
If they call it Optical Zoom, people get annoyed.
If they just call it Zoom, people will wonder if it isn't just a digital Zoom. (again, expecting terrible Quality)
If they invent a new word for it, people will also be confused.
In the end, the consumer just wants an easy way to "Zoom In", without getting terrible Quality. Apple found a neat solution for it, but there isn't really a word for it that is technically correct and also tells people what results to expect.
As has been said many times, even "Zoom" is technically a lie if you use different cameras to reach that result and i remember there were topics just like this back when they first started using another camera for it. And now that time has passed, it seems to be an acceptable term.
As for "todays" problem:
If they call it Digital Zoom, people will expect it to be the same as if they just digitally zoom in. (Meaning: Upscaling and terrible quality)
If they call it Optical Zoom, people get annoyed.
If they just call it Zoom, people will wonder if it isn't just a digital Zoom. (again, expecting terrible Quality)
If they invent a new word for it, people will also be confused.
In the end, the consumer just wants an easy way to "Zoom In", without getting terrible Quality. Apple found a neat solution for it, but there isn't really a word for it that is technically correct and also tells people what results to expect.